Recode people.
Rebuild work.

Recode people.
Rebuild work.

Less work to manage. Better management built in.

Less work to manage. Better management built in.

Less work to manage. Better management built in.

Custom AI sidekicks for leaders and managers.

Custom AI sidekicks for leaders and managers.

Custom AI sidekicks for leaders and managers.

From designing teams and setting OKRs to managing performance and handling the day-to-day. Built around your standards, with less preparation and chasing.

From designing teams and setting OKRs to managing performance and handling the day-to-day. Built around your standards, with less preparation and chasing.

From designing teams and setting OKRs to managing performance and handling the day-to-day. Built around your standards, with less preparation and chasing.

The AI does the legwork. You bring the judgement.

The AI does the legwork. You bring the judgement.

The AI does the legwork. You bring the judgement.

See what that could look like.

See what that could look like.

See what that could look like.

Illustrative prototype

Fictional performance AI sidekick example

Fictional example. Shown to illustrate what we can build.

View full-size example

Explore AI Sidekicks and try the demo →

SERVICES

Bad HR + AI is just bad HR faster.

Bad HR + AI is just bad HR faster.

Bad HR + AI is just bad HR faster.

Advice, hands-on help, leadership development and custom AI sidekicks. We work with your team to understand what’s causing the problem, fix what’s underneath and build the support leaders and managers need to put change into practice.

Managers avoid performance conversations.

Bring together expectations and feedback, help prepare the conversation, and track agreed actions and follow-up.

Managing performance becomes a regular practice, with less preparation and chasing.

Goals get written. Work carries on as before.

Bring progress updates together, flag blockers and prepare a clear view for team conversations.

Keeping goals on track becomes easier, without another reporting exercise.

Every people problem lands on the CEO.

Give managers relevant answers and next steps using your standards, with clear escalation when someone needs to step in.

Managers can handle more themselves, with fewer questions landing on the CEO.

New hires arrive. Nobody owns what happens next.

Prepare an onboarding plan, coordinate tasks and reminders, and bring together what the manager needs for each check-in.

New hires get the support they need, without managers coordinating every detail.

Work falls between teams. Nobody knows who owns it.

Keep responsibilities visible and flag missing or overlapping ownership for leaders to resolve.

Less time working out who owns it. More time getting it done.

You can’t see what HR is delivering.

Bring agreed costs, measures and outcomes into one view and prepare the information needed for a review.

Seeing what’s working becomes easier, without manually building another report.

We’ve done the work.

We’ve done the work.

We’ve done the work.

Between us, we’ve spent 25+ years inside high-growth international technology businesses. Scaling teams, supporting leaders, tackling performance issues and working through change.

We’ve worked together too. At Preply, we helped the company grow from 200+ to 1,200 people. We’ve continued partnering on advisory work ever since.

We know that writing a framework is one thing. Getting it used on a busy Tuesday is another.

We know that writing a framework is one thing. Getting it used on a busy Tuesday is another.

We know that writing a framework is one thing. Getting it used on a busy Tuesday is another.

Sophie

SOPHIE

LinkedIn

Senior People leadership, scaling, culture and People data. A Computer Science background that connects the people side with technology and AI.

Experience includes

Preply
On (On Running)
Stuart
Paulina

PAULINA

LinkedIn

Strategic People partnering, organisation design, leadership development and change. A PCC-qualified coach with international People experience.

Experience includes

Preply
SITA
Interfell
G2A.COM

people expertise × AI × product thinking

people expertise × AI × product thinking

people expertise × AI × product thinking

We are not anti HR. We are anti bad HR.

We are not anti HR. We are anti bad HR.

We get inside the problem. Then we build.

We work with you to understand what’s getting in the way and what needs to change. We help turn your goals and values into clear expectations for how managers lead. Then we build what will help: practical leadership development, coaching, better ways of working and custom AI sidekicks.

Find the real problem.

We talk to your people, look at the data and see how work happens. We compare where you are now with where you need to be, and find what’s getting in the way.

Fix what’s underneath.

We work alongside your team to clarify goals and values, turn them into practical manager behaviours and fix the expectations and processes that get in the way.

Build your sidekick.

We build custom AI support for leaders and managers, from team OKRs and organisation design to performance conversations. Built around your standards, in the flow of work, with clear points for human judgement.

Leadership development and coaching.

Practical programmes, workshops and coaching built around the behaviours your business needs. With ongoing Sidekick support where it helps managers apply what they’ve learned, day to day.

Time. Expertise. Advice. No BS.

The AI does the legwork. Managers bring the judgement.

Tell us what’s taking too much time.

30-minute discovery call.

For CEOs, that means helping managers handle more themselves, with fewer problems coming back to you. A leadership sidekick can also help you and your executive team work through priorities, organisation design and the decisions behind them.

For CEOs, that means helping managers handle more themselves, with fewer problems coming back to you. A leadership sidekick can also help you and your executive team work through priorities, organisation design and the decisions behind them.

For CEOs, that means helping managers handle more themselves, with fewer problems coming back to you. A leadership sidekick can also help you and your executive team work through priorities, organisation design and the decisions behind them.

HOW WE WORK

01.
BREAK

01.
BREAK

01.
BREAK

Break what’s broken. Build what works.

Break what’s broken. Build what works.

02.
SIMPLIFY

02.
SIMPLIFY

02.
SIMPLIFY

Simplify before we add.

Simplify before we add.

03.
FIX

03.
FIX

03.
FIX

Fix before we automate.

Fix before we automate.

04.
RECODE

04.
RECODE

04.
RECODE

Build it in. Recode the org.

Build it in. Recode the org.

FOUNDATIONS

Your standards. Built into the AI.

What does good management look like here? How should strategy translate into OKRs? How should teams be designed, and who owns what? When should someone step in?

What does good management look like here? How should strategy translate into OKRs? How should teams be designed, and who owns what? When should someone step in?

What does good management look like here? How should strategy translate into OKRs? How should teams be designed, and who owns what? When should someone step in?

We help you make those answers clear, then build them into the sidekick. Your goals, expectations, organisation structure, policies and ways of working give it the context to help.

We help you make those answers clear, then build them into the sidekick. Your goals, expectations, organisation structure, policies and ways of working give it the context to help.

We help you make those answers clear, then build them into the sidekick. Your goals, expectations, organisation structure, policies and ways of working give it the context to help.

undoHR on LinkedIn

© 2026 UndoHR. All rights reserved.

Based in Barcelona, Spain

Legal notice · Privacy · Cookies